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Farming business ยท 9 min read

Desi murgi farm project: plan, costs and expected returns

Most country chicken project reports on the internet promise 100% profit and skip the two numbers that decide whether you survive: feed cost per bird and mortality. This one starts with those.

"Desi murgi palan" is one of the most searched farming terms in India, and almost every result is a project report promising a fortune from a hundred birds. The truth is simpler: country chicken farming is a genuinely good small business, but it is a slow business with thin per-bird margins that only work when you control feed cost and losses. This guide lays out the numbers honestly so your project plan survives contact with reality.

First decide what kind of project this is

The same ten birds mean completely different things depending on why you keep them. Pick the model before you buy a single chick, because housing, breed and market all follow from it.

Three scales of country chicken farming compared
Model Birds Purpose Realistic outcome
Backyard / homestead 10โ€“30 Home meat, eggs, some surplus sale Cuts the household meat bill; small cash top-up
Small commercial batch 100โ€“500 Live birds sold locally, direct or to traders A supplementary income if you sell retail, not wholesale
Full-time farm 500+ Continuous batches, own breeding, multiple buyers A livelihood โ€” needs land, labour and a reliable buyer

Most people who fail started at the third model because a project report told them to. Start at the first or second, sell everything, then scale with money you have earned from birds rather than money you borrowed for them.

The four costs that decide everything

1. Feed โ€” 60โ€“70% of your total cost

This is the number that makes or breaks the project. A country bird eats roughly 70โ€“90 g of feed a day once it is past eight weeks, and it takes five to six months to reach a saleable 1.5โ€“2 kg. That is 12โ€“16 kg of feed per bird. At โ‚น30โ€“โ‚น40 a kilo, you are looking at โ‚น400โ€“โ‚น600 in feed before you sell anything.

Anyone who quotes you a profit without this number is guessing. Your job is to cut it: free-range foraging, kitchen and farm waste, azolla, broken rice, locally milled mash, and growing your own maize if you have land.

2. Chicks and their survival

Native and improved-backyard chicks cost roughly โ‚น35โ€“โ‚น70 each depending on breed and season. But the cost that matters is the cost per surviving bird. Plan for 10โ€“15% mortality in the first six weeks even when you do everything right. If you budget for 100 birds, house 110.

3. Housing and fencing

Country birds need shelter, not a palace: a dry floor, 1 sq ft per bird indoors, a run of 4โ€“6 sq ft per bird outside, and predator-proof netting. Bamboo, palmyra and used tin work perfectly well. Budget โ‚น60โ€“โ‚น150 per bird for a simple shed with a fenced run.

4. Losses you did not plan for

Predation (cats, kites, jackals, snakes), a disease outbreak, or a buyer who disappears the week your batch is ready. Keep a cash buffer of 15% and never put the whole flock on one buyer.

A worked example: 100 birds

These are illustration numbers for a small commercial batch in Andhra Pradesh, sold live at the farm gate. Your costs will differ โ€” the structure is what matters.

Illustrative costs and returns for 100 country chickens
Item Basis Amount
Chicks110 ร— โ‚น50โ‚น5,500
Feed110 ร— 12 kg ร— โ‚น34โ‚น44,900
Housing & fencingOne-time, spread over batchesโ‚น12,000
Vaccination & medicineโ‚น15 per birdโ‚น1,650
LabourFamily labour, not costedโ€”
Total โ‚น64,050
Sale95 birds ร— 1.8 kg ร— โ‚น400/kgโ‚น68,400
Read that margin carefully

About โ‚น4,000 on a โ‚น64,000 batch, before paying yourself for six months of work. That is the honest picture at wholesale-ish prices. The same batch sold direct to households at โ‚น500โ€“โ‚น600 per kg, in smaller lots, is a different business entirely โ€” which is why selling matters more than rearing in this trade.

Where the money actually comes from

  • Selling direct, not to traders. Every middleman takes a slice that is bigger than your margin.
  • Selling live at the farm gate. No transport cost, no shrinkage, cash on the day.
  • Selling to occasions. Festivals, functions and family gatherings pay a premium for a known, well-fed bird.
  • Breeding stock. Good Aseel cocks and healthy native hens sell for far more than meat value โ€” see our Aseel price guide.
  • Repeat customers. One household that buys four birds a year for a decade is worth more than a one-off bulk order.

Housing that costs little and works

  • Raise the floor 30โ€“45 cm above ground on bricks or stone โ€” dry birds do not get sick.
  • Face the open side away from the prevailing rain wind; netting, not solid walls, on the run.
  • One perch per 4 birds, 45 cm off the floor.
  • Nests in the darkest corner: one box per 5 hens, with dry paddy straw.
  • Predator netting buried 20 cm into the ground stops digging animals.

The timeline you should plan around

  1. Month 0: build, buy chicks from a known hatchery or breeder, vaccinate on schedule (Marek's at day 1, RD at 7 and 28 days, fowl pox at 6โ€“8 weeks โ€” follow your local vet's protocol).
  2. Month 1โ€“2: brooding, warmth, clean water, starter feed. Highest mortality window.
  3. Month 3โ€“4: free range by day, shelter at night, grower feed plus foraging.
  4. Month 5โ€“6: finish, weigh, sell. Cocks first, hens later or keep for eggs.
  5. Month 6: clean, rest the ground two weeks, start the next batch.

Five mistakes that sink first projects

  1. Buying 500 chicks with no buyer arranged. Line up three potential buyers before the chicks arrive.
  2. Feeding commercial broiler feed. It is formulated for 40-day growth, wastes money on a 150-day bird, and changes the meat texture people are paying for.
  3. Mixing batches. One batch per shed, all in, all out. Mixing ages spreads disease and makes records meaningless.
  4. No records. Feed bought, deaths, weights, prices โ€” write it down or you will never know which batch lost money.
  5. Believing a project report instead of a buyer. Talk to the person who will actually hand you cash.

Questions beginners ask

How much land do I need for 100 birds?

About 500โ€“600 sq ft of fenced run plus a 120 sq ft shed. Half an acre with natural shade is comfortable and lets you rotate the run.

Do I need a licence?

Backyard flocks for household use generally do not. Commercial poultry units fall under state animal husbandry and local body rules, and larger units need pollution-board clearance โ€” check with your panchayat and veterinary office before building, not after.

Native birds or improved varieties?

Native birds fetch the best price per kilo but grow slowest. Improved backyard varieties such as Vanaraja, Gramapriya and CARI-NIRBHEEK reach a saleable weight weeks earlier with similar hardiness โ€” see the breed comparison and our notes on CARI-NIRBHEEK.

If you are still deciding whether this is worth doing at all, read why desi farming is sustainable and profitable and the list of real challenges first. Both are written to talk you out of a bad plan, not into one.

Want to see a working flock before you invest?

Visit our farm at Potumeeda, Koduru, any morning between 8 AM and 12 PM. Ask anything about housing, feed or selling โ€” we would rather you copy what works than learn it the hard way.

Written at the farm ยท Naatu Kodi Farms, Potumeeda, Koduru โ† All guides